About Bob de Jong

Bob de Jong is an Amsterdam-based contemporary artist working across digital and physical media, generative systems, moving image and installation. He uses algorithms as brushes, treating the graphics card as another kind of easel, a place where pigment and bits begin to bleed into each other.

Drawing on his background in advertising and film, he works with the production, circulation and transformation of images. His projects use software, archives and generative processes to examine perception, authorship, reproduction and what we still agree to call real. He runs Wittgenstein through translation loops until the Tractatus starts turning against itself, watches yellow mutate across the internet, and rebuilds Amsterdam from recycled digital traces until the city begins producing itself.

However conceptual the work becomes, the image is never secondary. It remains the place where the idea has to prove itself.